What We Do | Be Local Marketing

Marketing is essentially anything you do to promote and grow your business, including advertising, publicity, sales, merchandising and distribution. In this day and age, you basically have two categories in which to spend your marketing dollars — through traditional marketing and Internet marketing. There is an ongoing battle between these types of marketing. Which is better? Which offers greater benefit and value? The truth is, both methods can be useful. However, the key to making the right allocation of marketing funds is properly understanding your target market and the pros and cons of each type of marketing.

Traditional marketing utilizes strategies like direct sales, TV, radio, mail, print advertising (like magazines, coupon books, billboards..etc.) and printed promotional materials like catalogs or brochures (often referred to as collateral).

Internet marketing utilizes strategies like website creation, search engine optimization (SEO), banner ads, social media, pay-per-click advertising and email marketing. Online local rankings and mobile accessibility, along with reliable local search engine marketing can make or break your business’s growth. Your future customers are searching the web and using mobile devices to find products and services in their community. Appearing in their search results relies in part on the strength of your local internet marketing. Your prosperity depends on new customers finding your business in local and mobile searches. This can easily be done through consistent local business Search Engine Optimization(SEO) marketing and other local Search Engine Optimization(SEO) services.

Our Marketing Department is here to help with the following services

Web Design

We are all aware of the growing significance of the Internet in our lives, as a business you cannot afford to neglect this medium.

Website Management

We support open source and licensed platforms, and build sites that are usable, trackable and SEO-friendly.

Search Engine Optimization(SEO)

Our (SEO) services are designed to increase visibility within the algorithmic search results to deliver high quality, targeted traffic to your website.

Traditional Marketing

In today’s digital age, your customers receive loads of information every day on their desktop, tablet and phone.

Graphic Design

Your graphic design needs to be a show horse and a work horse. Our designs captivate visitors.

Social Media

Our services are designed to show you where people are talking about you, the areas where you can best get involved, and the tactics you should use to help increase brand awareness.