- PPC is about winning busines
- Extreme exposure, Guaranteed traffic, Direct competition with rivals
- PPC generates high volume leads & promotes direct selling
- Lucrative attractive ads, Target audience with high precision, High Sales
- PPC boosts brand awareness
- High visibility, No search rankings, Proficient keywords
Why PPC? Pay per click (PPC), advertising is a great way to generate highly predictable site traffic to expand sales opportunities. It is the new form of Yellow Book marketing. If you are willing to pay more than your competitors you “Buy” the traffic generated from the online ad position just as a half page or quarter page used to. If you can cost justify the purchase of the traffic it is a fast and predictable means to generate targeted traffic. Experience in PPC management is extremely important to prevent the rapid waste of marketing dollars. The management fee and the experience it supports almost always results in both the increase in converting traffic but also prevents the waste of ad dollars many times more than the PPC management fee.